How We Name Our Products

ANTICABLES product names reflect design evolution, not marketing tiers.

We don’t pre-plan a fixed lineup. Our products evolve as materials, connectors, and topologies improve. When something changes meaningfully, the name changes with it.

That’s the system.

Levels

Levels indicate performance position within a product type.

  • Level 1 — Classic

    Our original designs that challenged conventional cable thinking.

  • Level 2 — Performance

    Refinements to the Classic Series with audible improvements.

  • Levels 3–5 — Reference

    Our best-performing designs, including the use of ACElectrum™ Silver/Gold alloy in analog and digital interconnects.

  • Level 6 — Signature

    Reserved for designs that use a fundamentally different topology. Created when performance exceeded what our existing structure could describe.

Dots matter

  • “.1” and higher indicate the use of ACElectrum™ Silver/Gold alloy signal conductors.

  • “.2” denotes a significant hardware upgrade, such as the adoption of Keith Louis Eichmann’s Harmony RCA connectors.

When a notable connector defines performance, we include it in the product name.

Most customers simply refer to products by type and level — for example, Level 3.2 RCA.

That works for us.